The Leading Universal Gift Registry Software For Retailers and E-Commerce

MyRegistry.com combines a store-owned gift registry experience with the power of a universal registry network.

Most shoppers do not register with only one retailer. They often create lists across multiple stores. MyRegistry.com helps retailers meet that behavior without losing ownership of the customer relationship.

With MyRegistry.com, retailers can offer:

• A fully branded registry on their own website
• Access to universal registry functionality
• More visibility into high - intent registry activity
• Greater control over customer data and purchases

Instead of competing with universal registries, retailers become part of the way customers naturally build, manage, and share gift lists.

MyRegistry.com enables retailers to offer a fully branded gift registry directly on their website and in-store, while connecting to a broader universal registry network.

Customers can create and manage registries on the retailer’s site, add products from that store, and include outside items when needed.

Retailers benefit by:

• Capturing registry creation and high-intent traffic on their own site
• Gaining visibility into what customers add and purchase
• Participating in a broader gifting ecosystem without losing control

This approach aligns your registry with how customers naturally shop, without sacrificing ownership or data.

MyRegistry is not a retail store and does not sell products directly. Instead, we provide gift registry technology that powers retailers and enables customers to add products from their store to their gift registries.

However, brands and manufacturers can still gain visibility on our platform through advertising and promotional opportunities.

We offer programs that help brands:

• Reach high-intent consumers actively creating and shopping registries
• Increase product visibility across key gifting moments (weddings, baby, etc.)
• Drive traffic and purchases through participating retail partners

To learn more about available opportunities, please visit our Advertise With Us page or contact our team directly.

MyRegistry.com integrates with many leading retail and e-commerce platforms, including:

• Shopify and Shopify Plus
• Lightspeed
• BigCommerce
• Salesforce Commerce Cloud
• Adobe Commerce / Magento
• Custom and headless commerce platforms

MyRegistry.com supports both quick-launch registry solutions and fully customized enterprise integrations, depending on the retailer’s platform, business model, and technical needs.

Yes. MyRegistry.com supports both online and in-store registry experiences, helping retailers connect digital and physical shopping into one unified registry journey.

Retailers can offer:

• Online registry creation
• In-store product scanning
• Registry management across channels
• Shopify POS and Lightspeed-compatible experiences
• A consistent branded experience for customers and store associates

This is especially valuable for omnichannel retailers that want customers to build, manage, and shop registries both online and in-store.

MyRegistry provides a fully branded in-store scanning experience that allows retailers to offer customers a seamless, high-end registry journey inside their physical stores.

Our solution can be configured as a store-branded scanner app, so customers and associates feel like they are using a dedicated, retailer-owned system, not a third-party tool.

With this setup, customers can:

• Scan products directly in-store and add them to their registry
• Build their registry in real time while shopping
• Combine in-store and online activity into one unified list

To enable this experience, MyRegistry connects to your product catalog through a structured product feed or direct platform integration.

Retailers can provide:

• A product feed in a Google-compatible format
• Direct access to their catalog (for example, through platforms like Shopify)

To support in-store scanning, MyRegistry.com connects to the retailer’s product catalog through a structured product feed or platform integration, such as Shopify. Barcodes must be mapped correctly to product data, so scanned items match the right inventory.

This creates a seamless connection between the retailer’s physical store and digital gift registry experience.

MyRegistry.com drives incremental revenue by turning one customer into multiple buyers during high-intent life events.

Instead of a single transaction, a registry generates:

• Multiple purchases from friends and family
• Higher-value items added to curated lists
• Repeat visits as gifts are purchased over time

Importantly, this is net new revenue, not just a shift in existing demand. Registries bring in additional purchasers who would not have otherwise shopped your store.

They also act as a powerful customer acquisition channel.

When a customer shares a registry, friends and family visit the retailer’s site to purchase gifts. This can lead to:

• More new customers
• Higher-intent traffic
• More full-price purchases
• Increased product discovery
• Repeat visits as gifts are purchased over time

Registries also act as a customer acquisition channel because each shared registry introduces the retailer’s products to new shoppers through a trusted personal recommendation.

Yes. MyRegistry.com offers Shopify gift registry solutions, including Gift Registry Lite and a more advanced private Shopify integration.

Gift Registry Lite is a simple, low-lift option for Shopify merchants that want registry visibility with minimal setup.

Our primary solution is a private Shopify app that is not listed in the Shopify App Store. It is installed and configured directly by our team to enable deeper integration with your store.

This approach allows us to provide:

• A fully branded, on-site registry experience
• Direct integration with your Shopify product catalog and storefront
• Advanced features such as in-store scanning, group gifting, and cash funds
• Greater visibility into registry activity and customer behavior through metafield tagging

Since the integration is tailored to each retailer, it is used by hundreds of independent and mid-sized retailers looking for more than a basic, plug-and-play app and is our most widely used product.

Gift Registry Lite is designed for retailers looking for a simple, low-lift way to participate in the gift registry ecosystem.

It is a strong fit for:

• E-commerce-only brands
• Specialty retailers
• Giftable product categories
• Niche product brands
• Shopify merchants testing registry-driven traffic

Gift Registry Lite helps products become discoverable and addable to registries with minimal setup. Since customization options and data insights are more limited, many retailers choose to upgrade to full integration for deeper branding, data, and customer insights as registry activity grows.

Yes. MyRegistry.com supports multilingual gift registry experiences across both its Lite and full integration solutions, in English, French, and Spanish.

Gift Registry Lite allows merchants to select a single language for their registry experience.

Full integrations support retailers to offer a more advanced, bilingual experience, allowing customers to interact with the registry in multiple languages within the same environment.

This is especially valuable for retailers operating in markets like Québec, where French language requirements and customer expectations make bilingual experiences essential.

In addition to the platform experience, MyRegistry.com also provides customer support in English, French, and Spanish, helping retailers deliver a consistent, high-quality experience to their customers.

This enables retailers to:

• Serve diverse customer bases more effectively
• Improve usability and accessibility
• Align with regional language requirements
• Expand into new markets with confidence

MyRegistry.com provides retailers with clear visibility into customer behavior and gift registry program performance, turning registry activity into actionable business insights.

Retailers can track:

• Products added to registries
• Products purchased
• Conversion behavior across registries
• Customer trends and gifting patterns

This level of insight helps retailers:

• Understand demand and optimize inventory
• Identify high-performing products and categories
• Measure the true revenue impact of their registry program

Because MyRegistry.com operates across both store-owned and universal registry activity, retailers gain a more complete view of customer intent, not just what is purchased, but what customers are actively planning to buy.

For retailers using full integrations, analytics can be further tailored to align with internal reporting needs and business goals.

MyRegistry.com is designed with retailer security and data protection as a core priority.

We are certified under ISO/IEC 27001, an internationally recognized standard for information security management systems.

This certification reflects our commitment to maintaining rigorous controls around data security, access, and infrastructure.

In addition to our core platform security, MyRegistry.com offers advanced, configurable security features within its analytics and reporting environment.

These options allow retailers to:

• Control user access and permissions
• Limit visibility of sensitive data
• Align data usage with internal policies and requirements

For enterprise clients, MyRegistry.com also supports Single Sign-On (SSO), enabling employees to securely access registry data through their company’s existing identity and authentication systems.

Our infrastructure is built to support:

• Secure data handling and encryption
• Scalable, reliable performance
• Ongoing monitoring and platform improvements

This ensures that retailers can confidently leverage registry data while maintaining strong security and compliance standards.

Yes. MyRegistry.com offers flexible digital wallet and cash-based registry solutions designed for retailers with more complex or high-value product offerings.

This is especially valuable for retailers selling:

• Made-to-order or custom products
• High-ticket items
• Products that are not fulfilled immediately

Customers can contribute funds instead of purchasing a specific item at checkout. Those funds can later be redeemed through store credit, connected gift cards, or a custom redemption flow.

MyRegistry.com supports multiple redemption flows, including:

• Store credit within platforms like Shopify
• Refillable or connected gift card programs
• Custom redemption experiences designed to align with the retailer’s business model

This approach gives retailers greater flexibility by:

• Reducing fulfillment pressure
• Supporting larger or custom purchases
• Aligning gifting with how their business actually operates

Yes, MyRegistry.com provides a full suite of branded, lifecycle-driven customer communications designed to support registry adoption and drive successful outcomes.

Our platform includes pre-built email workflows that engage customers at key stages of their registry journey, including prompts to:

• Complete their registry setup
• Add gifts and build out their list
• Share their registry with friends and family
• Stay engaged throughout the lifecycle

All communications are fully branded to the retailer, so they appear to come directly from the business, using your name, identity, and visual branding.

These workflows are based on proven engagement strategies and are designed to guide customers toward higher completion rates and stronger registry performance.

MyRegistry.com also offers enhanced communication options for retailers that need custom messaging or tailored lifecycle campaigns.

Yes. MyRegistry.com offers registry migration support for retailers with an existing gift registry program, helping transition active registries, customer data, and relevant history to our platform.

This is especially important for businesses that:

• Have live registries and active users
• Want to avoid disruption to the customer experience
• Need continuity during a platform transition

Our team works closely with retailers to map and migrate data, ensuring that existing registries remain accessible and functional throughout the process.

Migration services are available as an add-on and can be tailored based on the complexity of your current platform and data structure.

Yes. MyRegistry.com supports a range of completion discounts and incentive strategies to help retailers drive engagement and encourage registry completion.

The platform includes Registry Rewards, a built-in no-cost solution available in the Partner Dashboard.

This allows retailers to:

• Track registry activity based on selected criteria
• Automatically identify when customers qualify for incentives
• Trigger internal alerts to take action

MyRegistry.com also supports advanced incentive options, including:

• Customer-specific discount code distribution
• Single-use or event-based promotions
• Integration with loyalty platforms such as Rivo

These flexible options allow retailers to align completion incentives with their broader marketing and customer retention strategies.

MyRegistry.com is designed to support retailers at every stage of growth, from simple product discovery to fully integrated, enterprise-level registry programs.

Our solutions are typically a strong fit for:

• E-commerce and specialty retailers
  Brands with a focused or curated product assortment looking to increase visibility and participate in registry-driven traffic.
• Growing retail brands
  Retailers looking to offer a fully branded, on-site registry experience, capture customer data, and drive measurable revenue.
• Omnichannel and multi-location retailers
  Businesses that need to connect in-store and online registry experiences.
• Enterprise and high-touch retail environments
  Retailers with more complex needs, including custom integrations, multilingual requirements, advanced analytics, digital wallet support, and enterprise-grade security features.

Launch timing depends on the type of gift registry solution a retailer chooses.

Gift Registry Lite can be set up quickly with minimal configuration.

Full integrations typically take a few days to a few weeks, depending on customization, platform requirements, product catalog setup, and testing.

Enterprise implementations may take longer, especially if they involve complex integrations, data migration, multilingual experiences, or custom workflows.

MyRegistry.com supports retailers through onboarding, setup, testing, and launch to help ensure a smooth rollout.